Top Youtube Gurus

The most-subscribed makeup & beauty gurus on Youtube (though high subscription count doesn't necessarily mean quality!)
Use our handy quick filters below 👇 or find gurus that match your unique color combo in our Who's your guru? tool

Lily London, UK
Hello and welcome to my little space on YouTube. I make beauty and style videos and you can expect every Thursday and Sunday (and sometimes Tuesdays!) Learn more
Lily London, UK
I started my blog at Uni as part of my Digital Marketing module. I'd read blogs for a while so decided to give it a go myself. When it started it was mainly about lifestyle but has gradually turned into more of a beauty website as my love for all... Learn more
Julie USA
Julie G, Beauty Obsessed, Girly-Girl, Creator of Julie G. Nail Polish. Weekly videos feeding your beauty addiction. Learn more
Anna United Kingdom
Twenty-something Anna is the makeup maven, product pusher and lacquer lover behind Vivianna Does Makeup; serving up your daily dose of all things beauty with a side order of wit. Accompanied by thrice-weekly YouTube videos, she's friendly, frank... Learn more
Raven Texas, USA
I'm a 22 year old Texas native, with a Bachelors in Fashion Design. I love all things beauty and fashion related, so I'm here to share my tips with you! I hope to spread good vibes to girls all over the world with my videos! Learn more
Liz United Kingdom
LizLizLive covers every aspect of beauty from pink lipsticks for dark skin to teeth whitening to ombre hair. Learn more
Shonagh Essex, UK
I'm Shonagh Scott, and I am a professional Makeup Artist based in Essex, UK. I've worked in the industry for over 10 years, and within that time I've covered all aspects from working on TV, Film and Theatre, to Magazine & photo shoots. My work has... Learn more
Sam aka Saaammage Virginia, USA
60% Thai and 40% Chinese beauty Youtuber who is an avid foundation reviewer and has a comprehensive list of her shade matches in her Youtube videos. Learn more
Cora SF Bay Area, USA
Cora Alvillar is the Evil Genius behind the YouTube Beauty & Fashion channel Vintageortacky, as well as vintageortacky.com. Cora is a Pink-Peacock, 20 something, plus sized, active and sarcastic California native. Cora is not your average YouTube... Learn more
Destiny New York, USA
I'm Destiny. Bright lips & retail therapy. Artist & lover of design. Let's go thrifting. Now. Cancer/Gemini. Avid shoe collector. Facebook photo stalker. Over worked, under paid. Fall in love with me. Learn more
Morgan aka The Beauty Breakdown Los Angeles, CA, USA
Morgan Stewart is the #1 Korean Beauty specific blogger in the United States. She does reviews, discusses latest trends, and shares her experiences with Korean makeup and skincare on her website, youtube channel, and social media networks all... Learn more