Top Youtube Gurus

The most-subscribed makeup & beauty gurus on Youtube (though high subscription count doesn't necessarily mean quality!)
Use our handy quick filters below 👇 or find gurus that match your unique color combo in our Who's your guru? tool

Lisa London, UK
With over 20 years of experience, Lisa Eldridge is one of the most highly regarded make-up artists on the international beauty and fashion circuits. Whether she's called upon to create her signature look, best described as fresh and flawless or to... Learn more
Weylie San Francisco, CA
Hey girl hey! I'm Weylie, welcome to my channel! I'm the sister you never had.....or the sister you never wanted. Haha My videos consist of hair, beauty, advice, and anything random...really. Learn more
Fleur UK
I like to chat about makeup! Come and join the conversation? Learn more
Marlena California, USA
Hi Makeup Geeks! My passion is empowering women through beauty education! Through my videos I teach techniques on enhancing your natural beauty, as well as techniques that invite you to step outside your comfort zone and try something new! I love... Learn more
Judy Seattle, USA
Natural is Beautiful, but Makeup is Glam! I love Makeup, Fashion and especially Hair. From "First Impressions" of new beauty products and Tutorials to the latest Makeup and Hair looks, I hope you find something to fit your needs. : ) Learn more
Hi there! I'm Rachel, welcome to my little nook on the interwebs. Here I share my love of beauty, fashion and lifestyle mixed with just a bit of sass, glitter and chocolate chip cookies. If you're nice, I'll share. Learn more
Casey aka Casey Holmes Georgia, USA
HI! I'm Casey - Georgia girl - Makeup & Hair obsessed. Learn more
Elle Los Angeles, USA
Beauty, Fashion, and Decor. I love anything feminine! Learn more
Jen Midwest USA
Hi everyone! My name is Jen and I'm an artist at heart. My love for creating beauty and helping others feel beautiful led me to share what little I know. By trade, I am a designer and freelance makeup artist turned blogger/youtuber. I began my... Learn more
SSIN Seoul, South Korea
A top Korean youtuber who creates inspired, entertaining, and funny makeup tutorials. She also covers skincare and beauty advice. Note: her videos are in korean, with english subtitles Learn more
Jackie Los Angeles, USA
Changing the standard of beauty, one video at a time :) Learn more
Estee London, UK
I'm a 24 year old beauty blogger who occasionally dabbles in lifestyle endeavours. I made the move from Canada to England almost four years ago and I am loving every second of it. Once in England, I started this blog as a fun hobby and soon I've... Learn more